The old way
AskCollectChartsNow what?
Everyone gets the same questions. You get a pile of charts. The interpretation is still on you.
Research built for better decisions
Stop collecting answers. Start finding what matters.
SegPIE turns customer feedback into clear priorities, meaningful audience differences, and better decisions so you can see what people actually prefer and what to do next.
Visual survey builderTypeform importSmart ComparisonsReporting preview
Generic demo data
SegPIE research results
What actually matters?
Top opportunity discovered
Automated reporting wins 68% of head-to-head comparisons.
Growth Seekers
42% · Prioritize speed and automation.
Control Seekers
34% · Prioritize flexibility and customization.
Simplicity Seekers
24% · Prioritize ease and faster setup.
The old survey is dying. Good.
Collecting responses was never the goal.
Traditional tools are great at asking questions. SegPIE focuses the experience on the part that matters more: discovering the signal inside the answers.
The SegPIE way
AskCompareSegmentDiscoverDecide
Move beyond response collection to understand preferences, audience differences, and clearer opportunities.
Smarter research, less friction
Research shouldn't require a research degree.
Build clean survey experiences, add logic, and use stronger decision-oriented methods without turning the workflow into a statistics project.
Build visually
Create polished research experiences with a builder that keeps setup approachable.
Use survey logic
Route respondents into more relevant paths based on what they tell you.
Finish your way
Create custom thank-you pages that match the outcome of each project.
This or That
Do not just ask what people like. Make them choose.
Smart Comparisons reveal relative preference, helping you understand what wins when two good options compete for attention.
Which would make you more likely to buy?
Question 4 of 9 · Smart Comparison
See beyond the average
Your customers aren't an average.
Averages flatten the market. SegPIE is designed to help expose meaningful differences so you can understand who wants what and where priorities diverge.
42%
Growth Seekers
Prioritize speed and automation.
34%
Control Seekers
Prioritize flexibility and customization.
24%
Simplicity Seekers
Prioritize ease and faster setup.
Same market. Completely different priorities.
Reporting preview
Do not just show me reports. Show me what they mean.
Explore results, charts, comparisons, and segment views with important takeaways surfaced alongside the evidence.
Top choice
68%
Automated reporting
Responses
247
Across 3 segments
#1 Automated reporting is the strongest overall opportunity.
It wins 68% of Smart Comparisons in this generic demo view.
#2 Agencies value reporting more than solo businesses.
The supporting evidence stays visible so teams can inspect the result behind the takeaway.
#3 Ease of setup matters most early in the buying journey.
The supporting evidence stays visible so teams can inspect the result behind the takeaway.
Bring it with you
Already have research in Typeform?
Import an existing Typeform survey into SegPIE instead of rebuilding it from scratch.
The primary difference
Smarter research that thinks with you.
SegPIE is built around a simple idea: research software should not just record what people say. It should help you understand why groups think differently, identify what matters most, and improve the path from feedback to decision.
01 · Ask
Capture the signal with flexible research experiences.
02 · Compare
Use Smart Comparisons to reveal real tradeoffs.
03 · Understand
See results, segments, patterns, and the evidence behind them.
Simple pricing
Start researching. Upgrade when the research grows.
Choose the level of research you need today, with room to grow into deeper comparisons, reporting, and team workflows.
Free
For trying SegPIE and building your first research projects.
$0
No Stripe subscription required.
Start free- 2 team members
- 1,000 API requests / month
- Visual survey builder
- 1 workspace
- Survey publishing
- 3 surveys
Pro
For teams that need stronger comparisons, reporting, and research workflows.
$29.99/mo
$287.88 yearly
Start with Pro- Everything in Free
- Advanced reporting
- Picture options
- 5 team members
- API access
- 50,000 API requests / month
Business
For growing research programs that need more scale and brand control.
$49.99/mo
$479.88 yearly
Choose Business- Everything in Pro
- Advanced reporting
- Picture options
- 3 team members
- API access
- Unlimited API requests
All prices shown in USD. Annual prices reflect the active SegPIE plan catalog. See the refund and cancellation policy.
You have collected enough feedback.
Now find out what matters.